Most business decisions are made by analogy — copying what worked for someone else. First principles thinking breaks problems down to their fundamental truths and rebuilds from there. This scorecard tests how clearly you actually think from the ground up.
If your strategy sounds like everyone else in your category, this diagnostic will show you exactly where you stopped reasoning and started copying — and give you one move to change that.
Free. Built by indieco — a growth partner for founders building brands that last.